Media Technologies

Radio: Radio like most of these technologies listed offers the listeners a message, that message maybe directed at one demographic or several depending on station and time this dictates type of programming offered.  Radio also offers warnings for storms approaching (weather), athletic games, and community based information, music and traffic.    

Television: Television is one of the most popular telecommunication mediums still with all the new choices we have television is relied on a lot. The use for television ranges from political conversations and information, reality TV shows, health services with visual demonstrations, playing video games, advertising, Amber Alerts, traffic with visuals. “Television remains, for many marketers, the primary communications channel when launching a new brand or supporting an existing one. It offers impact through sound, pictures and motion, the ability to reach lots of people quickly, and 'talk ability'. (Green, 2011).   The audience it touches is vast and the audience is everyone that owns a TV there is something that will speak to you if it’s only a Sonic hotdog commercial.  

Internet: “The Internet has revolutionized the computer and communications world like nothing before. The invention of the telegraph, telephone, radio, and computer set the stage for this unprecedented integration of capabilities. The Internet is at once a world-wide broadcasting capability, a mechanism for information dissemination, and a medium for collaboration and interaction between individuals and their computers without regard for geographic location”. (Leiner, 2003).

Books &Magazines (Print Media): Now to some this one maybe a little iffy, however books/magazines enables two-way communication between producer and receiver. Books or magazines can and are used by a vast audience I can’t think of one subject that hasn’t been documented in books. Books also define and inform us on what media technologies are and how they can be used. The audience is everyone that can read they can find topics that touch their lives from health to marital advice, or how to raise your pets this makes the audience all of us and each demographic has specifics that cater to their needs.

Mobile/Cell phone: “Today we have smartphones. We use them to communicate, but also to take pictures, consume content, play games, buy and sell stuff, find our way, store data and get advertised to”. (Sable, 2013). The cell phone seems to have it all and I’m a person who depends on the one I have, but believe it or not I still get lost. The audience for cell phones like all the others is very vast the cell phone is intended to help communicate through voice or text. The audience comes in from 6 month olds playing baby games to elders/grandparents finding their way on the expressways.

Reference

(Green, 2011). Understanding television audiences- http://www.ipsos.com/mediact/sites/ipsos.com.mediact/files/pdf/Understanding_television_audiences

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(Leiner, 2003).  A Brief History of the Internet-http://www.cs.ucsb.edu/~almeroth/classes/F10.176A/papers/internet-history-09.pdf

(Sable, 2013). Remember Cell Phones? http://www.huffingtonpost.com/david-sable/what-we-would-say-if-we-c_b_2901116.html